Amy Lynne
Berger
COPYWRITER & CONTENT CREATOR
ABOUT AMYI'm an LA-based writer with a Chicago-based soul and NY-based appetite.
I have written for Disney+, Lifetime, Funny or Die, CBS Radio, Upright Citizens Brigade, The PIT, Magnet Theater, New York Theatre Workshop, Carolines on Broadway, Betches, Disney Food Blog, All Ears, WDW Magazine, Swoonworthy Magazine, and dozens of commercials and television pilots.
Currently, I am the Lead Copywriter for Bonobos, a menswear brand.
Recently, I completed a 9-week storytelling workshop taught through X in a Box and Pixar and received certification in The Fundamentals of UX Writing from UX Content Collective and Media Writing Essentials from The New School x Rolling Stone.
FEATURED WORK
Fall 2022 | Nick Kroll
Golf | Justin Rose for Bonobos
Spring 2023 | Fit Happens
PHILOSOPHYUnderstanding the balance of creativity and strategy, I aim to craft clear and concise copy that shapes perceptions, sparks emotions, and drives action. As a life-long learner who embraces change, I'm committed to staying updated on trends and consumer behavior to create relevant copy in an ever-changing landscape.
SERVICESWrite high-quality copy for various mediums such as websites, blogs, social media, advertisements, PR lookbooks, and brochures
Craft compelling headlines that capture attention, effectively communicate the message, and influence positive behavior
Collaborate with designers and stakeholders to understand their goals, requirements, and key message
Adhere to brand guidelines and tone of voice to ensure consistency and strengthen brand identity
Develop clear and concise product descriptions and landing pages to drive conversions and sales
Optimize copy for SEO by incorporating relevant keywords and improving visibility
“In an ever evolving world of digital marketing and brand, Amy consistently provides deliverables filled with intention, purpose, and personality. I mostly appreciate her willingness to collaborate, especially with her infectious personality and flexibility with challenging projects.
Amy has been a brand and true team driven ambassador, expressing resilience while maintaining a consistent spirit of positivity through many moments of stress and adversity during my time at Bonobos.”
Bevin Elias • Brand Creative Director, Bonobos